Culture from the Inside Out

BBC and Snapchat Team Up for Exclusive Planet Earth II Mobile Series The social media app and network are set to bring forth exclusive content that won't be a part of the Planet Earth TV series

BBC and Snapchat Team Up for Exclusive Planet Earth II Mobile Series

Since its debut in 2006, the BBC series, Planet Earth, has captivated viewers of all ages by taking us all over the world and showing us images that we thought could only be created via computers and special effects. From the depths of the ocean floor to the ice world that is Antarctica, the series covered it all. The immense popularity of the series left viewers hoping to see more after the last season.

Fans of the show are in luck! BBC and the popular social media app Snapchat are teaming up to bring Planet Earth lovers everywhere a pretty cool Snapchat-only series filled with exclusive footage that will not air on TV broadcast, which begins this Saturday. The Snapchat-only episodes will begin on February 17th and be broken down into episodes that are mobile friendly. While the series will have similar footage spanning from mountains to islands to grasslands and cities, viewers will be left without the voice of Sir David Attenborough (actress Sophie Okonedo will be the narrator instead).

BBC and Snapchat Team Up for Exclusive Planet Earth II Mobile Series

The episodes are set to release on the app weekly and span 4 – 6 minutes in length. You can view them by checking out Snapchat’s “Discover” page, which displays daily content from a variety of news outlets and other networks. Could this be the future of watching our favorite shows? Is Snapchat on to something with the induction of a series being ran exclusively through their app?

With the constant need for access to content and the ability to give it to viewers right in their hands, this could be the new, fresh way to open up a whole new world.

Source: The Verge

Bryant Coffey

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