coiski: If budget and accessibility was no barrier, what would be the one video or piece of content you would like to do but haven’t yet?
Fowler: Honestly, I don’t have any one thing in mind. My biggest thing is just having the time to really put effort towards videos. Right now, I usually record when I get home around 6pm, so I shoot and try to post them that same night. Or I’ll upload them and have them scheduled for the next day. If I could have an unlimited budget to sustain and support myself, then it would almost be like a full-time job just put all of that into YouTube. That would be the dream.
coiski: What has been the best moment you’ve experienced so far while making videos?
Fowler: Oh, it’s meeting people for sure. One of my favorite Sneaker Con events was in London because a ton of kids came up to me and were like, ‘We love your videos.’ Then maybe three minutes later this older guy comes up to me and was like, ‘Oh yea, that’s my son. I watch your videos too.’ Just the fact that a family was even interested in what I do was really cool.
coiski: What do you shoot with and how has your setup evolved over the years?
Fowler: So I think maybe in 2004, my dad got me a Kodak; it was one of those ones that looked like it had a DSLR body. At the time, it was like $400, which was expensive. It could create photo and video – pretty standard – and at the time, I was stoked on it. That’s what I did all the original YouTube videos on. I think from there I went to the little Flip Cam in white. It was crazy because that camera was four times cheaper than the Kodak but better. After that, I had a random handheld camera for a bit and then a GoPro. I then went to a Cannon T2i, and I did a lot of freelance video for people, like when I was in college just for friends. Once I really started getting serious about YouTube about four or five months into it, I ended up getting the 70D, which seems to be like the standard vlogging camera now, and it’s great.
coiski: If you could give anyone reading this just one piece of advice when embarking on creating something what would it be (a brand, a business, an idea, or a piece of art)?
Fowler: Well, the first thing is to just do it. Don’t let anything get in the way. Don’t let what people tell you get in the way; just do it and adjust from there. Obviously, the first things you do are going to be crap. Just ignore it, and be open to it. Figure out how to improve and how to make things better. It’s all about growth – being open to change and learning.