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Amazon to Debut New Set of Smartphones After Amazon's Fire went up in smoke, it's looking to cool things off with new "ICE" smartphone

In the current landscape of business and innovation, it seems like Amazon can’t miss when it drops a new product or makes improvements to one of its already amazing services. From the new “Dash Buttons,” to the Kindle and even the voice command assistant Alexa, Amazon is a tech leader.

Unfortunately for the brand, it has not been able to make much of an impact in the Smartphone game. After the release of the Amazon Fire in 2014, the not-so-stellar performance of the phone left Amazon behind the eight ball in that space, until now. Well, maybe.

Amazon is set to release a set of Smartphones that are currently being referred to as “Ice.” With no hard release date, some details have been released. First off, the phone(s) will not come equipped with its ever-popular Alexa, which could play as a turnoff to potential buyers. However, the device will have Google’s entire arsenal of apps, which were not offered on the Fire phone, or tablets. Not having Alexa could be the only downside to the device, as this could have opened the door to get more people on board with the helpful assistant.

In addition, the phone will feature a 13 Megapixel rear camera, as well as a rear fingerprint scanner. All of this will operate on the Android 7.1.1 Nougat software, and the rumored price will be around $93. With no release date set up domestically there’s still time for Amazon to play with the idea of adding Alexa to the device. Is that feature a make-or-break for the buyer? I guess we will have to wait and see.

Source – Android Authority

Bryant Coffey

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